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Research papers

The Marsan method of research into new products (French)

The future of any industrial firm depends mainly on its development policy. Management is fully aware of this fact today, and this is why those responsible for laying down policy devote so much attention to research both to discover new uses for...

Catalogue: ESOMAR Congress 1966
Author: Raoul Laffy
September 1, 1966
×

Citation

Laffy, R. (1966a, September 01). The Marsan method of research into new products (French). ANA - ESOMAR. Retrieved April 29, 2024, from


https://ana.esomar.org/documents/the-marsan-method-of-research-into-new-products-french-


Research papers

The Marsan method of research into new products

The future of any industrial firm depends mainly on its development policy. Management is fully aware of this fact today, and this is why those responsible for laying down policy devote so much attention to research both to discover new uses for...

Catalogue: ESOMAR Congress 1966
Author: Raoul Laffy
September 1, 1966
×

Citation

Laffy, R. (1966a, September 01). The Marsan method of research into new products. ANA - ESOMAR. Retrieved April 29, 2024, from


https://ana.esomar.org/documents/the-marsan-method-of-research-into-new-products


Research papers

How operational research can be used in deciding which models of a product are to be made

When the A.O.I.P. acquired the Beyraud patents concerning a starter for electric motors based on an entirely new principle, the problem arose of choosing between the different models of this equipment. For this choice, we have had recourse to a...

Catalogue: ESOMAR/WAPOR Congress 1959
Author: Raoul Laffy
June 15, 1959
×

Citation

Laffy, R. (1959a, June 15). How operational research can be used in deciding which models of a product are to be made. ANA - ESOMAR. Retrieved April 29, 2024, from


https://ana.esomar.org/documents/how-operational-research-can-be-used-in-deciding-which-models-of-a-product-are-to-be-made


Research papers

How operational research can be used in deciding which models of a product are to be made (French)

When the A.O.I.P. acquired the Beyraud patents concerning a starter for electric motors based on an entirely new principle, the problem arose of choosing between the different models of this equipment. For this choice, we have had recourse to a...

Catalogue: ESOMAR/WAPOR Congress 1959
Author: Raoul Laffy
June 15, 1959
×

Citation

Laffy, R. (1959a, June 15). How operational research can be used in deciding which models of a product are to be made (French). ANA - ESOMAR. Retrieved April 29, 2024, from


https://ana.esomar.org/documents/how-operational-research-can-be-used-in-deciding-which-models-of-a-product-are-to-be-made-french-